WHAT IS INFORMATION ILLUSTRATION?

We are awash in information overload. Fortunately, humans understand visuals thousands of times faster than text alone.

I illustrate the complex. I draw the essential and ignore the rest. Sometimes the picture is about how to assemble a product or use a service (Brand Instructions). Or understand a business in order to make a decision (Industrial Infographics). Or about what is being said (Graphic Recording).

If someone understands: they can make a decision, buy something, operate or assemble the product, learn their job or a process, collaborate more efficiently and recall important information.

MY THREE AREAS OF FOCUS ARE:

BRAND INSTRUCTIONS: for companies that want to please their customers with easy-to-understand assembly and operational instructions that are also on-brand.

INDUSTRIAL INFOGRAPHICS: for companies that have difficult to understand information about their products, plans or business propositions. Heavy duty explanations for everyone from water, energy, finance, construction, health, manufacturing, widgets, etc.

Erosion Control Product Line (at a glance)

Accounting Firm's Cheat Sheet for Tax Incentives

GRAPHIC RECORDING: for companies that need live information captured. Brainstorms, ideation, product development, virtual planning sessions. This service also serves the first two by providing sketching duties for those projects.