https://www.linwilson.com/blog daily 0.75 2024-10-27 https://images.squarespace-cdn.com/content/v1/5942c502e58c620f04a5e478/1673620887619-UZSR08DRMO575AFVD14P/lin-logo-white-2023.jpg Lin Wilson Information Design Blog https://www.linwilson.com/blog/2024/10/27/friendly-forms monthly 0.5 2024-10-27 https://images.squarespace-cdn.com/content/v1/5942c502e58c620f04a5e478/1249f4ce-3027-48f5-a6a5-22a9f3272b6b/taxform-montage.jpeg Lin Wilson Information Design Blog - Friendly Forms - Make it stand out The work of UW Madison students working on a simple experiment and exploration: Make the 1040 form more accessible and engaging. https://www.linwilson.com/blog/2023/maps-and-legends monthly 0.5 2024-10-26 https://images.squarespace-cdn.com/content/v1/5942c502e58c620f04a5e478/43cdffcb-441f-49a8-a9f3-1f4d45f5c90e/seven-acre-lin-wilson-1200.jpg Lin Wilson Information Design Blog - Maps and Legends - Make it stand out January 2023: For the new and completely restored Seven Acres Dairy in Paoli, Wisconsin https://images.squarespace-cdn.com/content/v1/5942c502e58c620f04a5e478/1e267afd-17a1-43ca-8a19-a30377ffc6f8/MuseumMap_MIA_18x27cm.jpg Lin Wilson Information Design Blog - Maps and Legends - Make it stand out For the Minneapolis Institute of Art, in Minneapolis, Minnesota https://images.squarespace-cdn.com/content/v1/5942c502e58c620f04a5e478/36053057-2a25-48d9-82b9-9efa1ca8fd04/funnelinc_eaa_map_1680.jpg Lin Wilson Information Design Blog - Maps and Legends - Make it stand out For EAA Airventure in Oshkosh, Wisconsin. Even pilots Harrison Ford and John Travolta show up. https://images.squarespace-cdn.com/content/v1/5942c502e58c620f04a5e478/b7cf36ed-074e-46bc-a2b3-277f3c1fa10a/msp-process2.jpg Lin Wilson Information Design Blog - Maps and Legends - Make it stand out Mapping MSP (Minneapolis St. Paul airport) https://images.squarespace-cdn.com/content/v1/5942c502e58c620f04a5e478/182daaa2-4ff8-49ed-9bee-7b868c03cabd/msp-T1.jpg Lin Wilson Information Design Blog - Maps and Legends - Make it stand out MSP map, Terminal 1 https://images.squarespace-cdn.com/content/v1/5942c502e58c620f04a5e478/bb41d1bd-fd49-4922-bdc6-a8935ef0307f/3-MAMcampus-map_final_by_Funnel-Inc.jpg Lin Wilson Information Design Blog - Maps and Legends - Make it stand out For the Milwaukee Art Museum (campus map) https://images.squarespace-cdn.com/content/v1/5942c502e58c620f04a5e478/debe2bb4-5bb0-4c0e-b005-8171037f8f51/tenchimeys.jpg Lin Wilson Information Design Blog - Maps and Legends - Make it stand out Map for Ten Chimneys Estate in Wisconsin. Agency, Branding and Typography: Planet Propaganda https://images.squarespace-cdn.com/content/v1/5942c502e58c620f04a5e478/453685cd-7235-42f0-bc54-d54da36fa20e/mia-africa.jpg Lin Wilson Information Design Blog - Maps and Legends - Make it stand out Interactive maps on a touchscreen for the Minneapolis Institute of Art interactive exhibit on Africa. MIA https://www.linwilson.com/blog/2023/animation/explaining-box-making monthly 0.5 2023-01-13 https://images.squarespace-cdn.com/content/v1/5942c502e58c620f04a5e478/4fb1e2f5-c077-4271-b032-5fb83b8a1925/machine.jpeg Lin Wilson Information Design Blog - When Photos of Your Product Aren't Saying, 'Buy Me' - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5942c502e58c620f04a5e478/8a0f82af-cb19-49ac-a886-650392427afd/klik_former_030314-a.gif Lin Wilson Information Design Blog - When Photos of Your Product Aren't Saying, 'Buy Me' - Make it stand out Animated gif of the formed box https://images.squarespace-cdn.com/content/v1/5942c502e58c620f04a5e478/7f61b43c-8b5c-4396-b058-8649e05d430a/klik__wrapper__022414-test-01.gif Lin Wilson Information Design Blog - When Photos of Your Product Aren't Saying, 'Buy Me' - Make it stand out Animated gif of a wrapper being formed https://images.squarespace-cdn.com/content/v1/5942c502e58c620f04a5e478/b34efd95-1ebb-4c35-8b68-3262a9c639c5/klik_endloader_production-build_f-030414-01.gif Lin Wilson Information Design Blog - When Photos of Your Product Aren't Saying, 'Buy Me' - Make it stand out Animated gif of an endloader box https://images.squarespace-cdn.com/content/v1/5942c502e58c620f04a5e478/059e2bd8-592f-492d-af9b-1e031cca1616/klik_BAGGER_production_FIN-030714.gif Lin Wilson Information Design Blog - When Photos of Your Product Aren't Saying, 'Buy Me' - Make it stand out Animated gif of a bag trimmer https://www.linwilson.com/blog/tag/information+design monthly 0.5 https://www.linwilson.com/blog/tag/maps monthly 0.5 https://www.linwilson.com/blog/tag/seven+acres+dairy monthly 0.5 https://www.linwilson.com/graphic-recording daily 0.75 2024-11-11 https://images.squarespace-cdn.com/content/v1/5942c502e58c620f04a5e478/1731331765845-W86DHTPK6FJLGX8NENW6/gr-record-uweb-01.jpg GRAPHIC RECORDING - Graphic Recording a Conference An annual conference of business best practices. Various talks were captured, from supply chain to marketing to GenAI. Format: foam boards, jpegs Use: Graphic Recordings of Event https://images.squarespace-cdn.com/content/v1/5942c502e58c620f04a5e478/1731331765845-W86DHTPK6FJLGX8NENW6/gr-record-uweb-01.jpg GRAPHIC RECORDING - Graphic Recording a Conference An annual conference of business best practices. Various talks were captured, from supply chain to marketing to GenAI. Format: foam boards, jpegs Use: Graphic Recordings of Event https://images.squarespace-cdn.com/content/v1/5942c502e58c620f04a5e478/1654736631206-ISNUSO2DBYG3NE69SJKB/gr-record-specfood19-04.jpg GRAPHIC RECORDING - Graphic Recording Large Events When capturing multi-day presentations at a large event, boards are used so the attendees can be surrounded with billboard sized reminders of the content presented (or they may have missed!). A gallery area is created so that the boards can be reviewed at convenience. Format: 8’ x 4’ foam boards, jpegs Use: Graphic Recordings of Event Photographer: Ruby Wilson Assistant Illustrator: Ed Wilson https://images.squarespace-cdn.com/content/v1/5942c502e58c620f04a5e478/1731332709334-FGQA8RUSVM5LQZBF5DPE/gr-record-carnival.jpg GRAPHIC RECORDING - Gallery Walk, Graphic Recording A large multinational corporation has an annual executive summit and requested capture of 3 days of talks and breakout sessions. Format: foam boards, gallery walk, jpegs Use: Capture of key content at 3 day event https://images.squarespace-cdn.com/content/v1/5942c502e58c620f04a5e478/1498943183052-FHSD7FYM770N48UG5135/icebreaker_2017_digital_061417-Behance.jpg GRAPHIC RECORDING https://images.squarespace-cdn.com/content/v1/5942c502e58c620f04a5e478/1654734456409-G4PPFY5YNN411J5381D0/gr-record-virtual-01.jpg GRAPHIC RECORDING - Virtual Graphic Recording Virtual meetings are here to stay and graphic recording has adapted. My webcam becomes a canvas as I capture core concepts during a Zoom or Teams meeting. Larger collaborations using a virtual canvas such as Miro or Mural, with groups sometimes in the 100s that can benefit from live visuals. Formats: Miro, Mural, Webcam, Digital Tablet, Online Whiteboard Use: In-meeting capture, artifacts, facilitation, voting materials, post-event wrap up and action decks https://images.squarespace-cdn.com/content/v1/5942c502e58c620f04a5e478/1654735975397-0WC7052EGYWG1QBJ7V6P/gr-record-BB-mural-03.jpg GRAPHIC RECORDING - Process Mural and PDF A local chapter of a non-profit needed a depiction of how their onboarding process works. Many times this process was dictated over the phone and the company sought a portable reference, so everyone could promote the same process. Format: Wall Mural, PDF, Online Use: Education of members https://images.squarespace-cdn.com/content/v1/5942c502e58c620f04a5e478/1498945092108-OKPD8LAXMOYH2R1R96IL/graphic-recording-montage.jpg GRAPHIC RECORDING https://images.squarespace-cdn.com/content/v1/5942c502e58c620f04a5e478/1654735570882-XD5AASBRVF34FRXDOGRF/gr-record-sketchnote-02.jpg GRAPHIC RECORDING - Sketchnotes Sketchnotes are typically drawn in the audience and more time can be taken to create post-event artifacts. A very flexible service whether at live events or online. Format: Paper, Tablet Use: Twitter and Social Media during event, Post-event artifacts, thank you cards and collateral https://www.linwilson.com/industrial-infographics daily 0.75 2024-11-11 https://images.squarespace-cdn.com/content/v1/5942c502e58c620f04a5e478/1654708840793-YDT298SSO6YO28IN3LWI/linwilson-LOCKUP-logo-information-illo22-05.png INDUSTRIAL INFOGRAPHICS https://images.squarespace-cdn.com/content/v1/5942c502e58c620f04a5e478/1731321890957-IIFM3RZ93FNVB07FFNR6/indust-infograph-snap-on.jpg INDUSTRIAL INFOGRAPHICS - Automotive Software Marketing An overview of a software solution that addresses auto repair and the customer journey through a typical visit and successful service experience. Format: Print, Online Use: By marketing department to gain customer understanding of how this software fits into their repair shops. Agency: Ogilvy PR Brand: Snap-on https://images.squarespace-cdn.com/content/v1/5942c502e58c620f04a5e478/1731328833104-QXS1SDNUMT5Y5ANU4PPA/indust-infograph-park-finance.jpg INDUSTRIAL INFOGRAPHICS - Banking Website & Print An advertising agency in New York was rebranding a regional bank and sought an information graphic that worked with a new style guide. The red and gray act as an anchor and the infographics could be either monochromatic of colorful depending on the format. An icon library was also created by the project. Format: Digital, Print, Signage Use: By bank branches Client: New York-based ad agency https://images.squarespace-cdn.com/content/v1/5942c502e58c620f04a5e478/1499015347238-PH9GZVBBQB8M6KI8SXJ6/background-linw9.jpg INDUSTRIAL INFOGRAPHICS https://images.squarespace-cdn.com/content/v1/5942c502e58c620f04a5e478/1654710447939-75R5R91CGJM1FYFD6CBV/indust-infograph-filtrx-01.jpg INDUSTRIAL INFOGRAPHICS - Erosion Control Product Line (at a glance) A master overview of a company’s product line that is sold for a broad variety of industries. From construction to oil/gas/solar to pollution control and embankment and landscaping solutions. Format: Print, Online Use: By sales force to gain customer understanding of applications and solutions. https://images.squarespace-cdn.com/content/v1/5942c502e58c620f04a5e478/1731330345694-Y2959SX2OG77FO78L9PL/indust-infograph-mam-museum.jpg INDUSTRIAL INFOGRAPHICS - Museum Map The Milwaukee Art Museum reopened with a new wing designed by the famous architect, Santiago Calatrava. This introduced some wayfinding issues and the director of operations reached out to us to create a new map. The solution provided a three dimensional approach as well as a campus map, to allow visitors to orient themselves according to how the buildings sat on the lakefront. Format: Print, Digital Use: Museum visitors, general public, tourism https://images.squarespace-cdn.com/content/v1/5942c502e58c620f04a5e478/1731321645365-TJA87MT72JVRQPO1SM8M/indust-infograph-webcrafters.jpg INDUSTRIAL INFOGRAPHICS - Sales Information Graphic A printing company requested this graphic because their sales force needed to educate their customers on how their books were made. By having a visual representation of the complexity, financial rationale was easier to communicate and get buy-in. Format: Print, Digital Use: Sales materials Client: Webcrafters, Maddox Design https://images.squarespace-cdn.com/content/v1/5942c502e58c620f04a5e478/1654711632187-8A6I1YB1XAM5KBSU6AQX/indust-infograph-grnd-zero-02.jpg INDUSTRIAL INFOGRAPHICS - Visual Construction Safety Guide A long Word document was replaced by this 2 language and icon driven design. It visually consolidated safety rules for the demolition of a post 9/11 building at Ground Zero in NYC. Format: Print (waterproof) Use: By multi-lingual construction workers on the job site. Client: An international construction firm. https://images.squarespace-cdn.com/content/v1/5942c502e58c620f04a5e478/1654712222928-R92F30AXT7UIRPHLJ9PT/indust-infograph-finance-digester-03.jpg INDUSTRIAL INFOGRAPHICS - Accounting Firm's Cheat Sheet for Tax Incentives A national accounting firm needed a way to educate their clients on how to take advantage of federal tax incentives for digesters that convert waste to fuel. This allowed their Food Processor clients to understand the U.S. government would help pay for the construction of these multi-million dollar plants. Format: Print, Online Use: Client and sales kits. Used during meetings and conversations. https://images.squarespace-cdn.com/content/v1/5942c502e58c620f04a5e478/1654712890245-3XKMD9IVZ8IJS8GN0YL7/indust-infograph-ab-water-04.jpg INDUSTRIAL INFOGRAPHICS - Where Does Our Water Come From? Public water utilities in the Southwest U.S.A. have a problem. Communicating to the public where their water comes from. Especially if it changes from groundwater to sipping out of rivers. This graphic was created as part of the duty of the utility to communicate many details about a switch in sources of drinking water. Format: Printed poster, Online Use: Public communication https://www.linwilson.com/brand-instructions daily 0.75 2024-11-11 https://images.squarespace-cdn.com/content/v1/5942c502e58c620f04a5e478/1654709351568-B7PI51WWKRAWZ34JVHIY/brand-instructions-polyfrm-01.jpg BRAND INSTRUCTIONS - Branding Boat Cushion Instructions Branded instructions for a company product line of boat cushions and fenders. The blue and red color scheme was integrated into the illustration to adhere to the brand look and feel. Format: Online Use: Customer facing instructions Assistant Illustrator: Ruby Wilson https://images.squarespace-cdn.com/content/v1/5942c502e58c620f04a5e478/1498942535636-PF3JK5V2ELCLNE32144U/trek1.jpg BRAND INSTRUCTIONS https://images.squarespace-cdn.com/content/v1/5942c502e58c620f04a5e478/1654709351568-B7PI51WWKRAWZ34JVHIY/brand-instructions-polyfrm-01.jpg BRAND INSTRUCTIONS - Branding Boat Cushion Instructions Branded instructions for a company product line of boat cushions and fenders. The blue and red color scheme was integrated into the illustration to adhere to the brand look and feel. Format: Online Use: Customer facing instructions Assistant Illustrator: Ruby Wilson https://images.squarespace-cdn.com/content/v1/5942c502e58c620f04a5e478/1654724167873-UQCXH8W9ZJI9CJB0WVVT/brand-instructions-align-knee-02.jpg BRAND INSTRUCTIONS - Medical Alignment Tool When a college invented a medical device innovation, they reached out to have the process visualized. What began as a series of photographs was converted to repeatable sequence that could be learned and taught. Format: PDF, Print Use: Medical education and instruction https://images.squarespace-cdn.com/content/v1/5942c502e58c620f04a5e478/1654727129997-AV1ILMUGEU7WROY4VGRI/brand-instructions-trk-mdne-04.jpg BRAND INSTRUCTIONS - Designing an Operating Manual for a $12,000 Racing Bike This bike by Trek needed a great manual. It was a radical design that placed most of the cables inside the frame tubes. It was going to be a complex ownership experience. In working with the engineering and marketing groups, a new brand instructional style was created using red, black and gray tones. A diagram approach with exploded views centered on areas of the bike that were challenging to understand. Formats: Print, PDF Use: Operating manual Reaction from the media: “A huge note in Trek's favor is the absolutely fantastic documentation...” -Peloton https://images.squarespace-cdn.com/content/v1/5942c502e58c620f04a5e478/1654739381322-S7N0D1S1L98VCX87D9AJ/brand-instructions-sari-rack-03.jpg BRAND INSTRUCTIONS - Launching Better Instructions This bike rack company had older instructions that were struggling with CAD-based drawings and photographs. A ground up approach was used where the best way to create new assembly instructions was to experience the product first hand. And note any frustrating steps or missing guidance. A simple black and white approach was devised that was primarily isometric to allow for exploded views of the product as it was assembled. Formats: Print, PDF Use: Customer facing instructions https://www.linwilson.com/new-blog-1 daily 0.75 2024-04-14 https://www.linwilson.com/coming-soon daily 0.75 2022-06-07 https://images.squarespace-cdn.com/content/v1/5942c502e58c620f04a5e478/1498211002490-IA070XETTKI803QP5QCP/banner_linw_.jpg Lin Wilson, Information Designer https://www.linwilson.com/test-page daily 0.75 2017-06-23 https://images.squarespace-cdn.com/content/v1/5942c502e58c620f04a5e478/1498212478485-F6P1N3FZWS4X0C1AX2EP/banner_linw_.jpg TEST PAGE TEST COPY https://www.linwilson.com/test-blog-page daily 0.75 2017-06-30 https://www.linwilson.com/services daily 0.75 2024-11-11 https://images.squarespace-cdn.com/content/v1/5942c502e58c620f04a5e478/1731322876522-7CNX5BS3UPCF1ZSKLUYE/brand-instructions-trk-mdne-04.jpg 3 SERVICES https://images.squarespace-cdn.com/content/v1/5942c502e58c620f04a5e478/1731322923723-OC153LM4YKQ2JW1QYWFQ/brand-instructions-polyfrm-01.jpg 3 SERVICES https://images.squarespace-cdn.com/content/v1/5942c502e58c620f04a5e478/1731323114462-UO104KHM92F2WD2F9SH7/indust-infograph-snap-on.jpg 3 SERVICES https://images.squarespace-cdn.com/content/v1/5942c502e58c620f04a5e478/1731323127066-B1CULXVLHALGKTD9NFF4/indust-infograph-grnd-zero-02.jpg 3 SERVICES https://images.squarespace-cdn.com/content/v1/5942c502e58c620f04a5e478/1731323363404-FFKQF3HGBU37CYWLB5NK/gr-record-specfood19-04.jpg 3 SERVICES https://images.squarespace-cdn.com/content/v1/5942c502e58c620f04a5e478/1731323415498-V1MA36G88GEO46PMJQ14/gr-record-BB-mural-03.jpg 3 SERVICES https://www.linwilson.com/contact-lin daily 0.75 2024-11-10 https://images.squarespace-cdn.com/content/v1/5942c502e58c620f04a5e478/b2e3ed4f-153f-4380-b173-24f9547bf52a/infodesign-book-2.jpg ABOUT / CONTACT Lin worked with LA based designer and author Kim Baer to include #graphicrecording and #graphicfacilitation in her revised edition of the Information Design Workbook. Order at amzn.to/3EqBYVY for all the case studies, theories & best practices that Kim has put together. https://images.squarespace-cdn.com/content/v1/5942c502e58c620f04a5e478/04c24474-7a1c-42fc-af7e-81aa41a9b073/mia-lin.jpg ABOUT / CONTACT - Make it stand out Lin with the team at Minneapolis Institute of Art (MIA) during a mapping project. https://images.squarespace-cdn.com/content/v1/5942c502e58c620f04a5e478/3b742510-7e82-4a62-8e49-44b73498e271/books-LIN.jpg ABOUT / CONTACT - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5942c502e58c620f04a5e478/952cfced-7d18-4943-88c7-4e67f6bcde6e/info-design-process.jpg ABOUT / CONTACT - Make it stand out PROCESS: Three step process of 1. Rough Sketch, 2. Revised Sketch, and 3. Final Art. Project: Campus Map for the Milwaukee Art Museum https://images.squarespace-cdn.com/content/v1/5942c502e58c620f04a5e478/353d7db3-3447-4c22-9adf-a451119249f0/brands-LIN-500.jpg ABOUT / CONTACT - Make it stand out EXPERIENCE: Whether it’s through an ad agency or direct, I have worked on these brands for icons, illustrations, instructions and information design. What is in common with all of them is a need to clarify something to an essence of understanding. https://images.squarespace-cdn.com/content/v1/5942c502e58c620f04a5e478/da8dbefb-6b29-43a0-ac08-0f79a2d408f3/ifvp+group+2.jpg ABOUT / CONTACT - Make it stand out I’ve found The International Forum of Visual Practitioners (I’m in the back row, black t shirt) to be a wonderfully supportive organization, promoting the use of visual facilitation in business for 25 years. https://images.squarespace-cdn.com/content/v1/5942c502e58c620f04a5e478/4c696d05-e4e8-4ba4-89f0-448205145c72/dunkin.jpg ABOUT / CONTACT - Make it stand out Icon library for Dunkin’ Donuts, part of a rebrand that resulted in seven straight years of sales growth for the brand. Agency: Hill Holiday Illustrators: Lin Wilson, Curtis Whaley, John Nichols https://images.squarespace-cdn.com/content/v1/5942c502e58c620f04a5e478/855e4990-bdfa-4f15-88c9-f2b99f505366/ABOUT-lin.jpg ABOUT / CONTACT - Drawing in Dubai Lin uses live drawing, sketchnoting, infographics and graphic design to distill large amounts of information into clarified visual design for such clients as The Gates Foundation, The Milwaukee Art Museum, Ford, Trek Bikes as well as publications like Fortune, Harvard Magazine and the Utne Reader. https://images.squarespace-cdn.com/content/v1/5942c502e58c620f04a5e478/1cfc728b-3930-4249-95b5-5b808134b10f/college_Logos-all2.jpg ABOUT / CONTACT - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.linwilson.com/home daily 1.0 2024-11-11 https://images.squarespace-cdn.com/content/v1/5942c502e58c620f04a5e478/1654949821492-R59MRILX3YHCVM8NV432/LIN-info-illustration-hand-logo-22.png HOME https://images.squarespace-cdn.com/content/v1/5942c502e58c620f04a5e478/0af129d6-70fe-43df-afa9-9675820047eb/sketch-to-final-bike.jpg HOME - Why I do this… https://www.linwilson.com/instagram daily 0.75 2023-09-25 https://www.linwilson.com/new-page-1 daily 0.75 2026-01-25